Category Archives: Event Planning

How to Measure the Success of Your Event: Key Metrics and Methods for Event Organizers

There are numerous ways to measure the success of an event, and it often depends on the goals and objectives set forth for that particular event. Here are some common metrics and methods for measuring the success of an event: … Continue reading

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Maximizing Event Impact: The Power of Event Microsites

Microsites can be powerful tools for enhancing the online presence and effectiveness of events. Here are some best practices explaining why you should consider using a microsite for your event:  **Focused Content**: Microsites allow for focused content related specifically to … Continue reading

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Compelling Reasons Why Sound Checks Are Crucial for Live Performances

Sound checks are essential procedures in all aspects of performances on stage, serving as the foundation for assuring precise audio output. They include a variety of crucial duties such as fine-tuning audio settings, balancing instruments, and vocals, and resolving technological … Continue reading

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Why Creating a Budget is Important: A Must-Know Guide for Event Clients

Creating a budget may seem stressful but trust us, we’re here to tell you that it doesn’t need to be. No matter the size of your event, having a budget is critical to its success. It enables event planners to … Continue reading

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Do Guests Still Expect Gift Bags?

If you have ever planned an event, you know how important it is to make sure your guests feel appreciated and valued. One way of doing this is by providing gift bags as a gesture of gratitude for attending your … Continue reading

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Best Colors for Step and Repeat Banners

Step and repeat banners are a great way to create visual interest at any event or function. To ensure your step and repeat stands out, it’s important to choose the right colors. While black-and-white themes may be traditional, there are … Continue reading

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How to Book Entertainment for Your Next Event

Once you’ve decided on the type of entertainment that fits your event, it’s time to find the right talent. Here are some tips for booking entertainment: 1. Identify a representative: To find the perfect entertainment for your event, you’ll need … Continue reading

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Why Attending Site Visits Are Mandatory

Glow Global Events team visited The Weylin in Brooklyn with client Attending site visits is an essential part of event planning that should not be overlooked. Site visits allow planners and the client to get a better understanding of the … Continue reading

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5 Crucial Things to do After Your Event Ends

Once all the hard work of planning and putting together an event is done, it’s time to start wrapping up. Here are five things you should do as soon as your event ends: 1. Confirm the breakdown plan is in … Continue reading

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25 Best Event Themes for the Summer 

In honor of Glow Global Events 25th anniversary, we thought that it would be fun to share 25 party themes. Since summer is approaching what better way to celebrate than with a party! Whether you are outdoors or indoors, having … Continue reading

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