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The Origins of Juneteenth: A Celebration of Freedom
From the beginning, the holiday demonstrated the ways joy and pain are often intertwined. Last summer, after the racial reckoning that swept the nation, we saw a much wider embrace of Juneteenth than ever before. Several major companies, including Nike, Target,...
Vaccine Passports: Yes Or No for Your Next Event?
Summer 2021 looks promising – roughly 35% of all American adults have been fully vaccinated, COVID case counts are down significantly, and many states are fully reopened. In other words, there’s little in the way of risks or restrictions to stop people from gathering...
Glow Global Events Keeps the Focus on Diversity and Inclusion
Last summer’s racial reckoning was an inflection point for the country, especially in the business world. Companies big and small trained their lenses on diversity, leading to record investments in communities of color. However, as a woman and minority-owned...
The Biggest Virtual Event Mistakes (and How to Avoid Them)
Online and off, preparation, focus, and planning are keys to success We’ve all had a good laugh at other people’s Zoom snafus. In February, Texas lawyer Rod Ponton went viral when he couldn’t turn off a cat filter during a virtual hearing. And surely, we’ve all seen...
Why Virtual Events Should Stick Around After the Pandemic
Businesses and attendees alike will continue to benefit, even when things return to “normal” So far in 2021, live events have returned in an altered fashion. Super Bowl LV went off without a hitch, but before an audience of 25,000 instead of the more than 70,000 fans...
How Virtual Events Can Increase Revenue for Your Business
From exclusive content to merch, online events have unlimited potential 2021 is already off to a more hopeful start for the events industry. Multiple COVID-19 vaccines are being administered around the world and a return to normalcy seems within reach. In Austin,...
Our Event Tips on Tuesday.
Event Tip: Event Tips to Remember!
Having some difficulty coordinating your event? Here are key points to ALWAYS keep in mind! 1. Define the purpose and format. 2. Draft your budget considering unforeseeable situations. 3. Always have a plan B. 4. Allocate responsibilities. 5. Pay attention to service....
Event Tip: The 5 W’s
The 5 W’s to remember when coordinating Events. WHO: Who is your audience? Are there VIP attendees? What are the needs these or requests they might have? WHAT: What are the key points/purpose for this event? Is the program content developed? WHERE: What are the venue...
Event Tip: Virtual Tips
CO-VID 19 has affected the event industry. Switching your event to virtual is a challenge for most. Finding the right platform that fits your needs and figuring out how to keep attendees engaged are extremely important to having a successful virtual event. Here are a...
Event Tip: Online Event Platform
How do you choose the best virtual event platform for your needs? When searching for the perfect fit, here are a few things to consider. 1. What is my budget? 2. What features are a must have? 3. Am I looking for an all in one platform or a platform catered to a...
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