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Vaccine Passports: Yes Or No for Your Next Event?
Summer 2021 looks promising – roughly 35% of all American adults have been fully vaccinated, COVID case counts are down significantly, and many states are fully reopened. In other words, there’s little in the way of risks or restrictions to stop people from gathering...
Glow Global Events Keeps the Focus on Diversity and Inclusion
Last summer’s racial reckoning was an inflection point for the country, especially in the business world. Companies big and small trained their lenses on diversity, leading to record investments in communities of color. However, as a woman and minority-owned...
The Biggest Virtual Event Mistakes (and How to Avoid Them)
Online and off, preparation, focus, and planning are keys to success We’ve all had a good laugh at other people’s Zoom snafus. In February, Texas lawyer Rod Ponton went viral when he couldn’t turn off a cat filter during a virtual hearing. And surely, we’ve all seen...
Why Virtual Events Should Stick Around After the Pandemic
Businesses and attendees alike will continue to benefit, even when things return to “normal” So far in 2021, live events have returned in an altered fashion. Super Bowl LV went off without a hitch, but before an audience of 25,000 instead of the more than 70,000 fans...
How Virtual Events Can Increase Revenue for Your Business
From exclusive content to merch, online events have unlimited potential 2021 is already off to a more hopeful start for the events industry. Multiple COVID-19 vaccines are being administered around the world and a return to normalcy seems within reach. In Austin,...
3 Essential Elements for a Successful Virtual Event
2020 has been the year of virtual events, but for many companies, this is scary new territory. A recent survey from Event Manager Blog found that 65% of the 2500 respondents had never hosted a virtual event. But with new pandemic restrictions in place and widespread...
Our Event Tips on Tuesday.
Event Tip: Event Insurance
Renting a tent or table/chairs for your summer party sounds easy right? Well, it can be if you're protected. In fact, most venues will require that they are listed as an additional insured under your policy. Don't have a policy? You can get 1-day event insurance from...
The Door
Here are a few scenarios you should be prepared for when having your team work the door checking in guests: 1) How do we handle someone if they are not on the list? 2) How do we handle guest who bring plus 1s, and their plus 1 is not on the list? 3) How do we handle...
Questions to Ask Potential Sponsors
Ending March with our last event sponsorship tip. What questions you should ask potential sponsors? 1) Do you see your company's mission aligning with our event? 2) What are the core values and brand values of your company? 3) What are your key ROI metrics you want to...
What Sponsors Want (Part 2)
It's simple, Sponsors want the following: 1) Increase sales 2) Corporate hospitality 3) Introduce a new product 4) Sampling 5) Entertainment 6) Employee incentives 7) Product branding 8) Associate with a particular lifestyle 9) Heighten visibility 10) Shape consumers...
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