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How Attendees Can Get the Most Out of Virtual Events
The right attitude and functional tech can make all the difference When the first wave of the coronavirus pandemic struck countries all over the world, virtual events seemed like a quick, short-term solution to salvage existing events – a placeholder until large...
How to Cancel Your Event Gracefully
A few cautious steps now can set you up for event success later With 179 million Americans under mandatory lockdowns or “shelter in place” orders, and with new restrictions surfacing across the country each day, life as we know it has been majorly disrupted. It’s not...
It’s Award Season!
Trend Alert: Awards Show Parties Are All The Rage We’re officially in awards season. The Golden Globes are January 7, the People’s Choice Awards are January 10, and the NAACP Awards are January 15. Then, there’s the SAG Awards (Jan. 21), the Grammys (Jan. 28), the...
Congratulations…Cheryl Gentry Wins SmartCEO Brava Award
We're always proud of our Founder. Earlier this week, Cheryl joined other women leaders, as they were recognized as winners of the 2017 Brava Awards. The Brava Awards program celebrates high-impact female business leaders in three categories: CEOs, Executive Directors...
Fiverr and NY Yankees Select The Game Changer Winners….Glow Global Events
We did it. We won...Hugs, Kisses and a huge thanks for all of your #votes. Next week, my ad will be featured at Yankee Stadium during the game against the @twins...and I will be there sharing every moment. Thanks @fiverr and @yankees for recognizing the work we do....
Ian Schrager Has Done It Again with the Opening of the Public Hotel New York
At this week's opening of the new Public Hotel in New York, we were ooohing and ahhhing the entire visit. From the escalators to the mirror as you get on the elevator, it's refined, sophisticated, smart and simple, yet flamboyant and provocative, all at the same time....
Our Event Tips on Tuesday.
What Sponsors Want
When asked, How valuable are these benefits? sponsors said, 55% - Category Exclusivity 42% - Presence in digital and social media 38% - Tickets and Hospitality 36% - Rights to Property Content 36% - Rights to Marks and Logo 32% - Onsite Signage 21% - Right to Promote...
Sponsorship Success
10 Steps to Sponsorship Success:⠀ 1) Take Inventory of your event and identify what you can offer a sponsor.⠀ 2) Identify Media Partners.⠀ 3) Create Sponsorship Packages.⠀ 4) Research your sponsors and know the kinds of events they sponsor.⠀ 5) Initial sponsor...
Coat Check Please
I would be remiss if I didn’t share all of my event experiences. My goal here is to have better events, whether @glowglobalevnts plans them or not. So today’s tip is - Make sure that when the venue says they offer coat check, that coat check is managed for the...
Think Like Your Guests
When I first started in events, I would imagine that I was attending the event; and you should too. Walk the venue space through as if you were a attending. Where does the guest arrive, where do they go? Where are the bathrooms, the bar/beverages? Where should...
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